We are never more creative than when we are kids. The world is new, and we explore it all, wide-eyed and inquisitive. Our favourite question is ‘Why?’
Technology unlocks this childlike wonder in all of us. Every day – every second – there is something new online. This lets us grown-ups be both endlessly curious and profoundly creative. We can ask ‘why?’ and get answers from everywhere – search engines, wikis, social media. We can ask ‘why not?’ and find new, tech-driven solutions to old, analog problems.
This edition of Think Quarterly is dedicated to digital creativity in its many forms – from YouTube remixes to next-generation advertising to data visualizations – and what it means for your business. We hope it makes you feel like a kid again.